How to build audience engagement strategy for a newsroom trying to become financially independent

I talk about what the audience engagement strategy for Scroll.in looks like and lessons I've learn working for digital newsrooms in the last ten years. This was a part of a panel hosted by Wan-Ifra and Meta (Facebook). You can watch the full discussion here...

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Karnika Kohli

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Karnika Kohli

Reader revenue, Scroll.in. Assistant Professor at School of Modern Media @ UPES